2018-07-30
Author: Selcen Ozturkcan
Publisher: Emerald Group Publishing
ISBN: 1787145573
Category : Business & Economics
Languages : en
Pages : 480
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Book Description
Elif Yolbulan Okan and Selcen Ozturkcan examine marketing opportunities, market potential, and standardization and customization opportunities available within one of the fastest growing of the world's emerging economies—namely, the Turkish economy, which according to a recent PWC report could outstrip the Italian economy by 2030 in many areas.
Author: Selcen Ozturkcan
Publisher: Emerald Group Publishing
ISBN: 1787145573
Category : Business & Economics
Languages : en
Pages : 480
View
Book Description
Elif Yolbulan Okan and Selcen Ozturkcan examine marketing opportunities, market potential, and standardization and customization opportunities available within one of the fastest growing of the world's emerging economies—namely, the Turkish economy, which according to a recent PWC report could outstrip the Italian economy by 2030 in many areas.
Author: Selcen Ozturkcan
Publisher: Emerald Group Publishing
ISBN: 1787439275
Category : Business & Economics
Languages : en
Pages : 480
View
Book Description
Elif Yolbulan Okan and Selcen Ozturkcan examine marketing opportunities, market potential, and standardization and customization opportunities available within one of the fastest growing of the world's emerging economies—namely, the Turkish economy, which according to a recent PWC report could outstrip the Italian economy by 2030 in many areas.
Author:
Publisher:
ISBN: 9781787540682
Category :
Languages : en
Pages :
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Book Description
Author: Donald N. Thompson
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 306
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Book Description
Author: MacGregor, Robert
Publisher: IGI Global
ISBN: 1599041286
Category : Business & Economics
Languages : en
Pages : 354
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Book Description
Examines the development and role of small business clusters from a variety of disciplines - economics, marketing, management, and information systems. This book aims to prove that there is an approach suggesting that cluster analysis is truly interdisciplinary. It gives case studies illustrating the variety of clusters throughout the world.
Author: Stanley Paliwoda
Publisher: Routledge
ISBN: 1136303812
Category : Business & Economics
Languages : en
Pages : 190
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Book Description
Asia is no longer simply the continent to which the world turns for outsourcing and off shoring of production, leaving retailing to Western countries. Asia now contains many of the world’s largest markets plus many emergent markets as well. North America is fast ceding ground to China as the world’s largest economic power. Europe has been able to make productivity gains from trade, fiscal and monetary harmonization to remain globally competitive while Africa, whose nations practice free trade, is largely ignored both in terms of forgiving debt and providing further credit. Each chapter of this volume details the characteristics of an individual market in Asia and demonstrates the challenges that marketers are likely to face in these environments. Covering not just production or consumption but trade as it is practiced now, this book outlines the new norms, conventions and service performance levels that these markets demand.
Author: Dinçer, Hasan
Publisher: IGI Global
ISBN: 1522571817
Category : Business & Economics
Languages : en
Pages : 641
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Book Description
In a highly competitive global market, companies need to equip themselves with best practices and strategies to survive. Strategic management, innovative managerial thinking, and a clear decision-making process must be utilized to boost company performance and ultimately drive the company’s success. The Handbook of Research on Managerial Thinking in Global Business Economics identifies the importance of strategic decision making in competitive environments and analyzes the impacts of managerial thinking on global financial economics. The content within this publication examines globalization, consumer behavior, and risk management. It is designed for researchers, academicians, policymakers, government officials, and managers, and covers topics centered on innovation and development within organizations.
Author: Mary E. Lassanyi
Publisher:
ISBN:
Category : Farm produce
Languages : en
Pages : 22
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Book Description
Author: Philip Kotler
Publisher: Pearson Education
ISBN: 9780273718567
Category : Business & Economics
Languages : en
Pages : 889
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Book Description
Inspired by the American ed. of same title.
Author: John A. Quelch
Publisher: Prentice Hall
ISBN:
Category : Business & Economics
Languages : en
Pages : 703
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Book Description
Global Marketing Management provides a concise set of cases examining business development, business government relations, and other issues that help students translate theoretical concepts into practice.
